Nissan’s all-electric Leaf gains edge over Chevrolet Volt

By Carl Bagh; August 4, 2010
Once the Federal rebate of $7,500 is combined with $5,000 California State rebate, the $32,780-priced Nissan Leaf costs around $20,000. The lowered price beats GM’s Volt which is priced at $41,000 which would come down to $33,500 when the Federal rebate kicks in. Nissan LEAF first will be available to consumers in December

The rebate program allocates the largest rebates to all-electric vehicles that do not emit tailpipe pollution in comparison to hybrids that emit some level of tailpipe pollution due to the use of gasoline engine as well.

This rule helps Nissan’s all-electric Leaf qualify for a $5,000 rebate compared to GM’s Volt – a hybrid, which will get around $3,000 as rebate in California. Volt runs 40 miles on battery and then extends its range by 300 miles when the 1.4 liter gasoline engine generator kicks in while the all-electric Nissan Leaf has a capacity of 100 miles.

The $4.1 million fund appropriated under the Clean Vehicle Rebate Project to promote the use of zero-emission vehicles will be in effect till 2015. However, the funding will not support the entire time span of five years as it may get over mid way. Hence, the rebate is being offered on a first-come-first served basis.

Currently, both Nissan and GM have not formally applied for the rebate program. But Nissan surely will be accepted under the California rebate umbrella as it is an all-electric car powered by rechargeable batteries. However, GM plans to submit the application for the rebate program in 2012.

With an early mover advantage, Nissan is sure to tap into the $4.1 million fund. And with other incentives like discounts for electricity usage for charging, insurance discounts and free parking tickets in place, the price gap between Nissan Leaf and GM’s Volt may widen further.


Nissan Announces National Market Roll-Out Plan For Zero-Emission Nissan Leaf

3 August 2010

SAN JOSE, Calif. – Today, nearly 17,000 future Nissan LEAF drivers are learning when the world’s first affordable all-electric, zero-emission vehicle will be available in their markets. Consumers who have placed reservations for the Nissan LEAF received a communication today regarding market timing and next steps in ordering the all-electric vehicle.

Nissan LEAF first will be available to consumers in December , in California, Washington, Oregon, Arizona and Tennessee. These areas are home to The EV Project – the largest electric vehicle and infrastructure deployment ever undertaken. The EV Project is a result of a partnership with charging infrastructure provider ECOtality and partially funded by a grant from the U.S. Dept. of Energy. Customers in these first five launch states, who represent more than 55 percent of total Nissan LEAF reservations, will be able to place firm orders for the Nissan LEAF starting in August.

Nissan LEAF will be introduced to Texas and Hawaii shortly thereafter, in January 2011; North Carolina, Florida, Georgia, Washington DC, Virginia, Maryland, South Carolina and Alabama follow in April 2011; and be rolled-out to the balance of the nation beginning in Fall 2011 with availability in all markets nationwide by the end of that year.

“We are pleased to see so many people making a choice for a zero-emission future by placing reservations for the Nissan LEAF,” said Brian Carolin, senior vice president, Sales and Marketing, Nissan North America. “Consumer feedback and market readiness have been key drivers in developing our phased rollout. Nissan is able to target areas of customer demand for early launch, while continuing to work in future markets to ensure the continued success of electric vehicles.”

Nissan North America also is informing its consumers that the lithium-ion battery pack that powers the Nissan LEAF will carry a warranty of 8 years or 100,000 miles – matching U.S. market competitive conditions.

Consumers who have reserved the Nissan LEAF online will be invited to place orders through their dealer for the vehicle in advance of market roll-out timing, allowing time for consumers to select a dealer and assess home charging needs. Nissan is continuing to take reservations for the Nissan LEAF through its website, www.NissanUSA.com. Interested consumers are encouraged to place a reservation, which entails a $99 fully refundable fee to secure a spot on the list to place an order.

The reservations process has educated Nissan about more than just geographic distribution. Some information we’ve learned about future Nissan LEAF drivers includes:

* Favorite color: The favorite color of Nissan LEAF owners is blue. More than 30 percent of reservations are for blue Nissan LEAF electric cars. Silver is a close second, at about 26 percent. The remaining reservations are close to evenly split among red, black and white.
* Trim level: About 75 percent of Nissan LEAF orders are for the SL trim level, which adds a rearview monitor, solar panel spoiler, fog lights, and automatic headlights.
* Home and Parking: About 75 percent of people who placed reservations own a single-family home. About 68 percent have attached garages, while an additional 18 percent have detached garages or carports. Home ownership and dedicated parking are important factors for Nissan LEAF drivers who plan to charge their vehicles at home.
* Purchase time: About 67 percent of Nissan LEAF reservations holders have indicated that they’d be ready to purchase or lease a Nissan LEAF within one year of placing the reservation. An additional 24 percent indicated they would be ready in one to two years.
* Interests: Several primary interests are inspiring people to order a Nissan LEAF. Cited interests include energy independence (35 percent); environmental consciousness (34 percent); and cost/fuel economy (20 percent).

In North America, Nissan’s operations include automotive design, engineering, consumer and corporate financing, sales and marketing, distribution and manufacturing. Nissan is dedicated to improving the environment under the Nissan Green Program 2010, whose key priorities are reducing CO2 emissions, cutting other emissions and increasing recycling. More information on the Nissan LEAF and zero emissions can be found at www.nissanusa.com.

Nissan Zero Emission Website
http://www.nissan-zeroemission.com

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